Comments:
While pursuing the four strategic goals, it is transforming into a social contribution company that creates a better world as a citizen of a company that forms a country and society by breaking away from the business of giving benefits. It also launched a representative center for social contribution using the core materials of the company called horses. Here, there are horse riding healing centers and pro bono centers. Another important thing is that it has started to solve youth problems that reflect the situation of the times. There were job creation for 140 people as a youth overseas job search project, and 17 "Let's Run Dream Centers" were opened through collaboration with the Ministry of Gender Equality and Family and local governments, winning the Minister of Gender Equality and Family Award for out-of-school youth programs.
Sunday, September 13 2026 - 02:24 AM
Comments:
The Let's Run Foundation is a social contribution foundation established to create a society that fulfills social responsibilities as a public company and lives together by raising funds from donations from the Korean Horse Association and donations from executives and employees. It was established on March 18, 2014. Previously, the Korean Horse Association carried out various donations and social return activities in the social contribution team, but the establishment was promoted due to the need for a more active and professional foundation. The purpose of the foundation is to contribute to revitalizing society as a whole, promoting people's welfare, and enhancing the status of the horse industry by supporting job creation projects, talent development projects, cultural prosperity projects, welfare promotion projects for the vulnerable, and horse industry image improvement projects.
Sunday, September 13 2026 - 02:22 AM
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Secretary-General Kim, who dreams of a "better tomorrow with horses," is expressing his ambition that the Let's Run Foundation will play a big role in expanding practical social contribution projects to provide practical help to the socially vulnerable, rather than donations based on various tangible and intangible assets of the Korean Horse Association while faithfully keeping the purpose of the Let's Run Foundation, which marks its second anniversary, and also meets with Secretary-General Kim Hak-shin, who dreams of a "better tomorrow with horses." The Let's Run Foundation, a representative social contribution foundation of the Korean Horse Association, celebrated its second anniversary on March 18.
Sunday, September 13 2026 - 02:18 AM
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It is intended to revive the spirit that participation in horse racing betting is for donations. When categorizing the types of social contribution projects, there are three stages: one stage where donations are limited, two stages where volunteering is made along with donations, and three stages: donation and volunteer participation and social value creation. Our Let's Run Foundation is currently in the process of transitioning to the third stage. Based on the Korean Horse Association and related organizations, the Let's Run Foundation will continue its active social contribution program using horses and through talent donation by horse officials. A "better tomorrow with horses" is never a dream. The Let's Run Foundation thinks that a world where words make all people happy is tomorrow. Personally, I think I am extremely lucky to have the opportunity to work as the secretary-general.
Sunday, September 13 2026 - 02:05 AM
Comments:
While pursuing the four strategic goals, it is transforming into a social contribution company that creates a better world as a citizen of a company that forms a country and society by breaking away from the business of giving benefits. It also launched a representative center for social contribution using the core materials of the company called horses. Here, there are horse riding healing centers and pro bono centers. Another important thing is that it has started to solve youth problems that reflect the situation of the times. There were job creation for 140 people as a youth overseas job search project, and 17 "Let's Run Dream Centers" were opened through collaboration with the Ministry of Gender Equality and Family and local governments, winning the Minister of Gender Equality and Family Award for out-of-school youth programs.
Sunday, September 13 2026 - 02:03 AM
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The existence of the Let's Run Foundation itself is possible because of customers of horse racing. I thought that horse racing customers should come to the forefront in all fields. The Let's Run Foundation also wants to make it clear that the donation agent is the horse racing customer. Korean horse racing has undergone tremendous changes in a short period of time in terms of culture, and is still changing to a positive aspect. As the customer level has been upgraded, it is now necessary to inform horse racing customers as the subject who provides financial resources for social contribution projects, not gamblers. Since the Korean Horse Association, which is the parent company, is a public enterprise, the Let's Run Foundation's policy is set by the national government and the mission of the Korean Horse Association. However, the first horse racing in Korea was born to raise funds to encourage horse racing, and participants participated in horse racing to donate.
Sunday, September 13 2026 - 01:59 AM
Comments:
It is intended to revive the spirit that participation in horse racing betting is for donations. When categorizing the types of social contribution projects, there are three stages: one stage where donations are limited, two stages where volunteering is made along with donations, and three stages: donation and volunteer participation and social value creation. Our Let's Run Foundation is currently in the process of transitioning to the third stage. Based on the Korean Horse Association and related organizations, the Let's Run Foundation will continue its active social contribution program using horses and through talent donation by horse officials. A "better tomorrow with horses" is never a dream. The Let's Run Foundation thinks that a world where words make all people happy is tomorrow. Personally, I think I am extremely lucky to have the opportunity to work as the secretary-general.
Sunday, September 13 2026 - 01:46 AM
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The Let's Run Foundation, which celebrated its second anniversary on March 18, recruited Kim Hak-shin, former head of the Seoul Regional Headquarters, as the general secretary through a public offering at the end of February. Kim Hak-shin, a 59-year-old native of Suncheon, Jeollanam-do, graduated from the Department of Public Administration at Seoul City University and joined the Korean Horse Association in 1986. Since then, he has served as the head of major departments of the Korean Horse Association, including the head of the public relations team, the head of the horse racing cooperation team, the head of the Jeju business department, the head of the planning and coordination team, the head of the Busan and Gyeongnam regional headquarters, and the head of the Seoul regional headquarters, and retired at the retirement age in February this year. Secretary-General Kim was evaluated as an administrative expert with excellent practical experience and administrative ability when he was in office.
Sunday, September 13 2026 - 01:43 AM
Comments:
While pursuing the four strategic goals, it is transforming into a social contribution company that creates a better world as a citizen of a company that forms a country and society by breaking away from the business of giving benefits. It also launched a representative center for social contribution using the core materials of the company called horses. Here, there are horse riding healing centers and pro bono centers. Another important thing is that it has started to solve youth problems that reflect the situation of the times. There were job creation for 140 people as a youth overseas job search project, and 17 "Let's Run Dream Centers" were opened through collaboration with the Ministry of Gender Equality and Family and local governments, winning the Minister of Gender Equality and Family Award for out-of-school youth programs.
Sunday, September 13 2026 - 01:38 AM
Comments:
The Let's Run Foundation is a social contribution foundation established to create a society that fulfills social responsibilities as a public company and lives together by raising funds from donations from the Korean Horse Association and donations from executives and employees. It was established on March 18, 2014. Previously, the Korean Horse Association carried out various donations and social return activities in the social contribution team, but the establishment was promoted due to the need for a more active and professional foundation. The purpose of the foundation is to contribute to revitalizing society as a whole, promoting people's welfare, and enhancing the status of the horse industry by supporting job creation projects, talent development projects, cultural prosperity projects, welfare promotion projects for the vulnerable, and horse industry image improvement projects.
Sunday, September 13 2026 - 12:54 AM
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We will unite the funeral rites organization even more so that it can become an organization that revives the horse industry in the future. The generals will unite, share information, and build their strength.In his opening remarks, Chairman Hyun Myung-kwan said, “To contribute, even if only a little, to the development of world horse racing, Korean horse racing, which was promoted one step up from Part 3 to Part 2 this year, will prepare for the inaugural Korea Cup international race by inviting outstanding horses and jockeys from seven countries around the world.” He added, “We will do our utmost to enter Part 1 in 2020, the 100th anniversary of Korean horse racing.” He explained the purpose of the roundtable, saying, “We ask not only questions about the Korea Cup but also good suggestions for the development of Korean horse racing.”
Saturday, September 12 2026 - 11:18 AM
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In horse racing, if you don’t compete, you can’t tell what position you’re in or how far behind you are compared to the world’s races. To introduce the principle of competition, all sectors must be opened and made transparent. Korean horse racing should also let people experience world-class horse racing firsthand through international races. Only then can you receive fresh stimulation and be able to improve. This is the purpose of holding this international race. We plan to actively continue hosting international races in the future.We also need to prepare a lawn map. We are currently making plans, and we will survey all the data by the end of this year. Starting next year, we plan to carry out work to expand one section mainly with turf. Within the next year and a half or two years, you will be able to see a grassy avenue.
Saturday, September 12 2026 - 11:15 AM
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There is no progress if you become a frog in a well. Especially, I hope that the younger Jang Jesa will use this opportunity as a stepping stone and return with a clearer eye.We will focus on nurturing talent. From the very beginning of establishing the association, its purpose was to improve skills alongside nurturing talent. I once went to Japan to see and learn about jangje techniques, and one person said, “Korean jangje masters always ask the same thing.” It may have been said without much thought, but since we had no interaction among ourselves, the questions were the same, and I thought that at this rate there would be no progress. As soon as I returned to Korea, I ended up creating an association. The Korea Funeral Directors Association is the same.
Saturday, September 12 2026 - 11:09 AM
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It may go without saying, but we must engage in sustained and close exchanges. In the meantime, I had also gone about not knowing the faces of the funeral directors. Through this Jangjesa conference, Jangjesa practitioners scattered across the country gathered and exchanged ideas. From now on, we will hold a funeral rites conference at least every year so that we can share our stories with one another.I have to go abroad and learn. There is much to learn just by going outside and seeing it with your own eyes. There are many jangjesa in other countries, and they have a long history. There are about 2,500 chief ritual officers in Europe, and about 10,000 in the United States. On the other hand, about 70 chief ritual officers are active in our country.
Saturday, September 12 2026 - 10:14 AM
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Kim Dong-su, president of the Korea Funeral Directors Association, has been acting in an unusual manner recently. In March of this year, they changed their name to the Korea Jangjesa Association and also participated in various external events such as equestrian competitions. We have now held the nation’s first Jangjesa competition, and through a memorandum of understanding with the Gyeonggi Horse Industry Development Council (Chairman Kim Ki-cheon), we have agreed to cooperate in the development of Gyeonggi’s horse industry. In addition, it was decided to take the lead not only in Gyeonggi Province but also in the future development of the entire horse industry. In October, they plan to participate in the Horse Industry Expo to introduce the jangje industry to the general public, and they also intend to soon reunite the jangjesa associations, which had been divided into two groups.
Saturday, September 12 2026 - 10:09 AM
Comments:
There is no progress if you become a frog in a well. Especially, I hope that the younger Jang Jesa will use this opportunity as a stepping stone and return with a clearer eye.We will focus on nurturing talent. From the very beginning of establishing the association, its purpose was to improve skills alongside nurturing talent. I once went to Japan to see and learn about jangje techniques, and one person said, “Korean jangje masters always ask the same thing.” It may have been said without much thought, but since we had no interaction among ourselves, the questions were the same, and I thought that at this rate there would be no progress. As soon as I returned to Korea, I ended up creating an association. The Korea Funeral Directors Association is the same.
Saturday, September 12 2026 - 10:01 AM
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First, the staff should visit the farm directly, inform them, show them that this kind of thing exists, and have them attend the entire training. So this year, we are visiting every farm individually, informing them about the manual production, and showing videos on CD.They are not limiting themselves to horse racing tracks or merely promoting the event; instead, they are visiting farms that have grown to the scale of those in the eastern and western regions to demonstrate it firsthand. It shows scenes of actual training. By doing so, many nearby farmers attended
Saturday, September 12 2026 - 09:28 AM
Comments:
It may go without saying, but we must engage in sustained and close exchanges. In the meantime, I had also gone about not knowing the faces of the funeral directors. Through this Jangjesa conference, Jangjesa practitioners scattered across the country gathered and exchanged ideas. From now on, we will hold a funeral rites conference at least every year so that we can share our stories with one another.I have to go abroad and learn. There is much to learn just by going outside and seeing it with your own eyes. There are many jangjesa in other countries, and they have a long history. There are about 2,500 chief ritual officers in Europe, and about 10,000 in the United States. On the other hand, about 70 chief ritual officers are active in our country.
Saturday, September 12 2026 - 09:27 AM
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When a substantial training system is established, the horses’ levels change. The care and effort of those who manage it also change.In the past, if we trained the newcomers who had not been trained at all and worked with them during the racehorse training process, now we can focus on racehorse training and race participation. The overall level becomes extremely high. From 2018 to 2023, make sure only vehicles that have passed the 100% road inspection come in. I drew the roadmap in this way.
Saturday, September 12 2026 - 09:23 AM
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With the lights on at night, they’d hold a 6-lap obstacle race at the venue, and set up parasols along both sides so people could have chicken-and-beer parties or enjoy picnics. It would be nice to invite K-POP artists and have a performance together as well.Ahead of the Guangzhou Asian Games, I visited Germany in early 2010 to purchase horses for athletes and training. The moment I saw "Classic Girl," I felt that I absolutely had to buy this. First of all, the color of the horse was truly beautiful, and the internal height report was no ordinary matter. Not only I, but everyone who went with me unanimously thought that “Classic Girl” had to be taken.
Saturday, September 12 2026 - 09:23 AM
Comments:
There is no progress if you become a frog in a well. Especially, I hope that the younger Jang Jesa will use this opportunity as a stepping stone and return with a clearer eye.We will focus on nurturing talent. From the very beginning of establishing the association, its purpose was to improve skills alongside nurturing talent. I once went to Japan to see and learn about jangje techniques, and one person said, “Korean jangje masters always ask the same thing.” It may have been said without much thought, but since we had no interaction among ourselves, the questions were the same, and I thought that at this rate there would be no progress. As soon as I returned to Korea, I ended up creating an association. The Korea Funeral Directors Association is the same.
Saturday, September 12 2026 - 09:21 AM
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Although a mid- to long-term roadmap has been established, infrastructure is necessary for the hiring criteria based on the process to be implemented. Of course, it’s not enough to just build the infrastructure and paint the picture. The province, the Korea Racing Authority, and the association are all working hard in different areas.Since customers participating in Seorabad horse racing are fixed, sales remain steady, but if we get Seorabad customers who have not yet participated in Jeju horse racing to join,
Saturday, September 12 2026 - 09:18 AM
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Also, whether it is the government or the sports council, I ask for your continued support and encouragement in this matter.The Daemyung Group, which spares no investment in equestrianism, is undeniably playing a leading role in the development of equestrianism in Korea. Director Kim Hong-chul said that the May On Eohos,which began in 2015, continues to develop, and ultimately hopes to attract a CSI5 so that foreign players can bring their own horses and compete fairly with domestic competitors.
Saturday, September 12 2026 - 09:14 AM
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In coordination with Jeju Halla University, which co-produced the standard manual, four pilot farms have been selected, and they are currently holding training sessions once a month and refining the manual.First, there is the problem of aging farms. Aged farming households cannot do this work even if they want to do it together. We are also discussing another suitable policy with Jeju Halla University. The professor would make the standard manual, but since he couldn’t do it alone,
Saturday, September 12 2026 - 09:10 AM
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Pushing and pulling at each other, fighting, sulking, and going on a nerve-wracking back-and-forth, only to regret it when one of us gets hurt. Though it may only be a short period, it already feels as if I have lived a life.A horse is the most beautiful animal bestowed by the gods. Its appearance is truly beautiful, and unlike deer or other animals, it has a moderate level of aggressiveness, so I think it can live in harmony with humans.A love for words comes first above all else. If you love horses, you develop a passion for them. I hope that with that passion, you’ll make the things we couldn’t achieve happen. To develop equestrianism in South Korea, we may not have enough time, but young equestrian hopefuls have plenty of time and boundless potential for growth.
Saturday, September 12 2026 - 09:10 AM